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You've probably heard all the hype about posts and how you can use them to improve search engine results positioning and get more traffic. There's just one problem... content articles will be of simply no benefit to you without proper keywording and web page design. Let's take a look at exactly how all three areas - posts, keywords, and design - could work together to explode your Internet promotions.

Content Article Layout

When adding a content article to your site, be sure it is formatted correctly. The particular paragraphs should have a double come back space in between so they won't operate together. If the entire content article looks like one BIG connected section, the reader is likely to skip it. This makes the article very difficult to read, as well as your readers are probably in a hurry when they arrive at your site.

Break up the content article straight into multiple short sections using sub-headings. Also, use the "Heading 1" label for your main title. Use "Heading 2" tags for your sub-headings. Search engines like google often look for these tags to look for the main theme of a website and also to seek out important keywords on a webpage.

** Recap: Be sure there are dual returns between paragraphs and make headings stand out with bold print out and with the "Heading" tags.

Formatting Your Content Article for Google Adsense, MSN Ads, or Yahoo! Ads

Content articles with contextual ads such as Search engines AdSense will likely not be the prettiest within design if you're going to earn money along with Google Ads. These ads generally work best formatted within the post reading - not along the sides of your web page. Don't fret : just put the ads where they will get clicks! But be sure your content articles are still readable using the ideas above.

Keywording for Content Articles

Keywording is another tricky area. Be sure to consist of targeted keywords throughout your content article, but not too much. You'll want the article to create sense and stay within good grammar rules while also getting search engine traffic for that particular key word. Also include related keywords within the article to give your page even more importance and clarity in the search engines.

Keywords should be chosen carefully. Be as specific as possible. General keywords are often difficult to achieve a top position because so many other websites have them. Use specific keyword phrases in your article title and throughout your content article.

**Examples: - Use "website content writing" instead of "writing"

- Use "bathroom home decor" instead of "home decor"

- Use "insurance premium quotes" instead of "insurance"

- Use "biking with the kids" instead of "biking"

Website Design for Content Articles

Your content post is the "meat" of your page, but the design plays a great role within how readers will perceive your own article. Avoid lots of graphics, pictures, videos, etc . on a web content page unless you are using these design features to complement the article. These items can discompose your readers if you're not careful. Also, begin your content article beneath the logo. People generally look at logos, banners, or graphics, and can start reading below these images.

Avoid fancy stuff such as Adobe flash animations where your reader is required to download something before they can read the write-up. Many will just click out and forget about you! If your website is designed in Flash, be sure you create a few HTML versions of your content pages to make it easier for readers and search engines to find your articles.

Keywords in Your Design

Your main keywords for any particular content article should be sprinkled throughout your web page design. Utilize the keywords in the "Alt Text" of images or logos, within your connecting text, and other areas of your design when possible. This enhances your own chances at a good search engine placement. Also, be sure to include them in your HTML Meta Tags when possible.

Content articles should be easy to read for your visitors, keyword-rich, and creative in design without distracting the reader. Keep these tips in your mind while designing your content pages.

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